Thursday, December 30, 2010

Making Money Internet









There are probably 10 events equivalent or larger than Le Web throughout the year, as well as smaller events every day. We regularly ran into Robert Scoble and other major blogs, and they were very keen on listening to us. Local event organizers were even eager to help make a Finnish Angry Birds event happen and to introduce us to hundreds of people!



Readjustment of Expectations



These elements fit with each other and form the ground for growth business to happen. The old continent often looks up to the Valley as a sort of Eldorado of IT. Countries such as the UK, Russia and Finland are trying to replicate its ecosystem, to stimulate their local industries. Silicon Valley is a hub. Its value lies in two generations of people with unique know-how that are given all the tools necessary to create growth. No amount of EU or taxpayer money is going to recreate this perfect storm.



Not Businessmen, Entrepreneurs



We Europeans think of entrepreneurs as businessmen. This might be valid for lifestyle, predictable businesses, but the job of a startup entrepreneur is different: to test assumptions, to learn, and to create something new.



A trader on Wall St. can make money circulate without ever creating anything of value. In contrast with a startup such as Kiva, the drive to fix real problems, make and impact and give to the community makes traditional business feel vain, and startups all the more inspiring.



Down to Earth



Hearing and meeting thought leaders such as Eric Schmidt, Paul Buchheit or Steve Blank gave me a lot of food for thought. I have yet to see a Nokia executive at a startup event; these people on the other hand were approachable, down to earth, and relaxed. The pursuit of quality people makes this a meritocracy. Quite the contrast with our local successes who tend to behave like suits. Talent takes precedence over nationality or title, which would explain why Loic Le Meur and Om Malik are so well integrated, and Carol Bartz isn’t.



Cultural Edge



We received better customer service from Taco Bell and the police department than from Stockmann, the top tier department store in Finland! One time, a bus driver was more comfortable at speaking than most startups I’ve heard pitching. It seems they are more comfortable with small talk with the customer.



This tendency to be more outspoken could also be seen in networking and pitching, where there was much less awkwardness than with Europeans. Though it rarely feels genuine, it certainly is more effective.



Bigger is Better



More events, money and startups, means more competition, making it all the more necessary to stand out by hiring outstanding people, being more ambitious, more risk-taking. Unsurprisingly, this seems to weed out the less passionate people, while encouraging others to put in sweat equity in their own ideas.



This is something I feel we Europeans aren’t very good at. It’s compelling to start in your home country rather than aiming big, because it feels safer. The last thing you want when you launch is to tailor to several languages, cultural differences, distribution channels and small blogs and other media. You can easily get complacent when you succeed in your own country, but if we mitigate risk, we place the odds against us from the start.



Access to Finance



The most striking difference was to see a fully fleshed out capital market, where hobbyist and professional angels, superangels, top tier VCs and smaller firms compete for the more attractive deals. This makes for a more fluid deal flow, with more standardized and competitive terms, with more contacts and experience on top.



It wouldn’t surprise me if there were more angels and VCs in the region than on the entire European continent. In 2009, business angels invested 160 times more than their counterparts in continental Europe. It is also unclear whether we have any superangels (e.g. we don’t). Like our startups, our VCs tend to aim locally or regionally. Many of them aren’t reviewed on TheFunded, so there is little track record to refer to. With major exits being few and far between, the amounts of money reinvested as well at the experience offered is less.



Still Insular



At times, the Valley feels like a bubble, its inhabitants sheltered from the real world. Foreign markets seem to be an afterthought, space for local startups and copycats. It is unclear whether foreign companies can realistically raise money from where they're at: though Accel invested in the Lithuanian company GetJar, and more recently Esther Dyson invested in Finnish Valkee, I was also told that some VCs would only invest in startups within a short drive.



U.S. legislation is not on the foreign entrepreneur’s side. For some odd reason, it is easier to get a visa by being hired, than by establishing a U.S. company and creating jobs. Hopefully, the Startup Visa can correct this in the near future. This process should be streamlined, as I believe many European startups have a lot to offer.



3 Choices



Silicon Valley is an unfair advantage for startups. Its ecosystem serves as an accelerator for world-class growth business. In comparison with Europe, lesser teams with lesser technology have access to more resources and will get further, faster. Ambitious European entrepreneurs face three choices: should we aim smaller and within our comfort zone, take greater risks in the Valley, or try the hard way in the old continent?



Photo by luigig











I wanted to learn how to breakdance so I paid some kid $15 to teach me out of my hard-earned newspaper route money. I saw him in the street, spinning on a piece of linoleum. He had three friends with him, all of them were good at their own particular style of breakdancing. One kid was good doing the backspins, windmills, and headspins. Another kid was good at doing all the above floor stuff: like popping, etc. Another kid was good at waving. Like his body was made out of rubber.  I had lost a contact lens and was afraid to tell my parents they needed to spring for a new pair. So for the entire summer, way back in the mid 80s, I practiced breakdancing every day and I could only see out of one eye. Maybe the best summer of my life. Certainly the most embarrassing when I now think back on it.


In every spare moment I either hung out with my new friends, having no issues abandoning my other friends who weren’t cool enough to understand the finer subtleties of the windmill, or I practiced in front of a mirror. Its even embarrassing writing these words down.


Of course, like in all my remembrances, I thought that by learning how to spin on my back and do other random contortions with my body I would , of course, meet girls in clubs. I had gotten rid of my glasses and braces a year earlier so now I was ready. I was the new me. That’s what the braces were for, right? Now my teeth were straight and shiny. Good for kissing. But it didn’t happen because I still had “me” to deal with. The me that couldn’t talk to anyone or was too shy to ask anyone for their number.


Much later, when I applied to colleges I never mentioned this little episode in my life.  I focused on things like “chess” and my stupendous performance as a “mathlete”.


But its all related to making money. I wanted to make money for the same reason I wanted to breakdance: because of lack of self confidence I felt I needed a crutch of sorts to increase my attractiveness to women.  My insecurity was so high that only by being the best at something could I muster the confidence to say, “this is me, this is what I do.”  If I wanted to pursue ANYTHING (and it has to be something I’m passionate about or it won’t work), I had to apply the following principles. Who knows if I ever really got good at anything, or mastered anything worth telling people about. But at the very least, I applied the principles below and got good at a few things. Good enough to make some money, good enough to have fun, good enough to have some interesting experiences along the way.


A)     Teacher: Get a teacher/mentor. I’ve done this with everything from chess, to stockpicking, hedge funds, entrepeneurship, etc. You absolutely need a teacher in anything you do to help you quickly jump over the basic mistakes.


B)      Read. Read everything you can. I have over 200 books about chess. I’ve read over 2-300 books on investing. In the early stages of the Internet I read every book that Tim O’Reilly ever published.  I learned every programming language, everything about networking and security, everything about design. I read everything I could on entrepeneurship. I read so many books about Warren Buffett I wrote my own book about Warren Buffett (“Trade Like Warren Buffett” (2005) ) 200 books on a topic seem to be about the right number. You need to also study the present. Every day new things are developing in your field. You need to know all of them. If you are a lawyer, you need to follow every case. If you’re a doctor, every new breakthrough technology. If you are an Internet entrepreneur, every new twist on website development, on business model innovations, on the new businesses being started every day, etc.


C)      History. You need to know the history of what you are doing. When Bobby Fischer was about 14 years old, after already proving he was a talented chess prodigy, he disappeared for about a year and studied every game played in the 1800s. By the time he reappeared he had developed some critical innovations to games played a hundred years earlier and handily won the US Championship, the youngest champion ever. In investing there are tons of books written in the 60s, 70s (Adam Smith’s “Supermoney” is a great example) and even in the early part of the century (Baruch’s autobiography, anything by LeFevre). I would study all of the so-called bubbles (I do not believe there ever was a tulip bubble or South Sea Bubble, for instance). Get software to model the markets so you can see the subtleties in the data over the past 100 years. It’s the only way to understand what is happening now.


D)     Fail. Study your mistakes. Repeatedly. You can’t improve by only studying your wins. In poker, you have to analyze every hand you lost and why. In chess, you have to run your losses thorugh the computer, through your teacher, you have to spend hours studying the games and looking for your weaknesses: the weaknesses in your knowledge and the weaknesses in your psychology, which are part of every loss. Ditto for investing. You’ll always have losses. But the second you blame it on “bad luck” then you’ve gone from having a loss to becoming a loser. You don’t want to be a loser.  Same goes for relationships. When it doesn’t work out, its just as much your fault as the other persons. Where did you go wrong? How can you be better?  There’s a corollary to this, which is that in order to succeed, you have to fail at many things (not always, but most likely). You will probably fail dozens of times. There’s countless examples in history (Edison, Einstein, Lincoln).


E)      Ideas. Generate new ideas. When you work at a company, its not enough that you be a good employee of that company (i.e. you do everything well that your boss asks you to do). You must actually BECOME the company. You need to act as if you are the force that brings that company to life. And every company, just like every endeavor you embark on, needs new ideas. Once you inject your own life force into an endeavor, then you inevitably will bring to it new ideas. You’ll develop new chess openings that match your style. You’ll discover a new risk arbitrage technique that matches the type of risk profile you’re comfortable with. You’ll bring a company or academic discipline into a new direction that nobody’s ever thought of before. You’ll start a new company where everyone says, “gosh, that was so easy. Why didn’t I think of it?”  But in order to do that you have to first do all of the techniques above, then do everything you can to develop the idea muscle. Every day, making a list of ten to twenty new ideas in your chosen field.


F)      Do. You need to not just “read” and “study” but “do”. If you want to write a screenplay, every day you need to write. If you want to be an entrepreneur, you must start write away thinking of services or products you can provide and sell people. If you want to invest, open an account and start buying stocks. Nobody is going to do it for you.


G)     How long does it take? You need to be patient. I think to properly follow the steps outlined above its at least a three to five year process. Three years before you can say, “I understand this field”, five years before you can say “I can make a living doing this”, and eight years before you can say, “I’m one of the best in the world at this.” Its ok not to be the best in the world at something. But if you want to make a difference you need to put in the time, whether its art, internet, sports, etc.


Finally, you need to maintain. Everything I’ve ever done, I still keep track of and stay in at least “maintenance” mode.  I’m not saying I’ve mastered anything. And I haven’t created billions in value. But if you threw out a piece on linoleum and wanted me to spin on my back, I can probably still do that, although when I do it in front of my kids they laugh at me.


p.s. My current favorite breakdancing video:





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Larry Kramer: This Is Why Fox <b>News</b> Continues To Roll

People are getting lazy about forming their own opinions.

Small Business <b>News</b>: Small Biz Tech Primer

Technology is vastly changing the scope and reach of small business not only in the world of marketing but in all aspects of operating your venture. From tech.

Good <b>news</b>: School officials destroy girl&#39;s college plans over <b>...</b>

Good news: School officials destroy girl's college plans over knife mix-up.


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Tuesday, December 28, 2010

Making Money With Website


Inflation is running at a reported 5.1% in China, a figure most believe is on the low side. Nonetheless, China has been loath to hike rates out of fear of more "hot money" flowing in. Something had to give, and it did. The markets forced China's hand.

Please consider China Increases Rates to Counter Highest Inflation in Two Years

China raised interest rates for the second time since mid-October to counter the fastest inflation in more than two years and more moves may follow.

The benchmark one-year lending rate will rise by 25 basis points to 5.81 percent and the one-year deposit rate will climb by the same amount to 2.75 percent, effective today, the People’s Bank of China said in a one-sentence statement on its website late yesterday.

Premier Wen Jiabao is seeking to slow gains in property values and consumer prices that are making it harder for families to buy homes and pay for food. Bank lending and a wider-than-forecast November trade surplus have pumped more cash into an economy already awash with money.

China is tightening after a record expansion of credit to counter the effects of the world financial crisis. The broadest measure of money supply, M2, has surged by 55 percent over the past two years and outstanding yuan-denominated loans have climbed 60 percent to 47.4 trillion.

Residence-related costs, including charges for water, electricity and rent, jumped 5.8 percent last month from a year earlier, the most in more than two years, and consumer goods prices rose 5.9 percent, the biggest gain since August 2008, according to statistics bureau data.

Policy makers are concerned that raising interest rates could “encourage hot money inflows,” Paul Cavey, a Hong Kong- based economist at Macquarie Securities Ltd. said. “Raising interest rates has far more implications” than ordering lenders to set aside more of their deposits as reserves, as it may affect the ability of local governments and companies to pay their debts.

State Council researcher Ba Shusong told state television yesterday that the government will step up regulation of capital inflows, without specifying measures that will be taken.

The Ministry of Commerce is stepping up supervision of foreign investment in real estate to crack down on speculation after a 48 percent jump in overseas fund inflows to the industry in the first 11 months of the year, spokesman Yao Jian said on Dec. 15. Policy makers may also allow faster gains in the yuan to help curb inflation from higher prices of imported commodities, according to analysts’ forecasts.
China Overheating

China was number 5 on my list of Ten Economic and Investment Themes for 2011
5. China Overheats, Multiple Rate Hikes Coming

China, everyone's favorite promised land, has a hard landing. China will grow at perhaps 5-6% but that is nowhere near as much as China wants, or the world expects. Tightening in China will crack its property bubble and more importantly pressure commodities. The longer China holds off in tightening, the harder the landing.
Capital Controls Coming

Initially, rate hikes will encourage more "hot money" inflows into China. In hopes of preventing those inflows, China has announced more capital controls. It will be interesting to see precisely what those controls will look like.

Currency Sterilization Needed

One thing China should do is sterilize speculative hot money and balance of trade inflows via domestic government bond issuance, hoping to curb money supply growth.

However, it is not as simple as that, because in a fractional-reserve credit system, a net increase in lending itself increases money supply.

Clearly the Chinese central bank is behind the curve. Will China simply restrict lending? Would it even work?

I do not know about the former, but the latter would eventually force a hard landing if China gets serious enough. Actually, there are so many problems that I think a hard landing is coming regardless, and the longer China dallies, the harder it will be.

In the meantime, these paltry rate hikes by China of .25 points each pale in comparison to increases in reported consumer price increases.

Enormous Property Bubbles Including Vacant Cities

It is not "consumer price inflation" that is the big problem. Asset inflation, especially property speculation is rampant.

In case you missed it please consider The ghost towns of China: Amazing satellite images show cities meant to be home to millions lying deserted

Speculation will continue until China gets serious or until the pool of greater fools buying property at absurd prices dries up.

China’s Army of Graduates Struggles for Jobs

Exacerbating China's myriad of problems, an Army of Graduates Struggles for Jobs
In 1998, when Jiang Zemin, then the president, announced plans to bolster higher education, Chinese universities and colleges produced 830,000 graduates a year. Last May, that number was more than six million and rising.

It is a remarkable achievement, yet for a government fixated on stability such figures are also a cause for concern. The economy, despite its robust growth, does not generate enough good professional jobs to absorb the influx of highly educated young adults. And many of them bear the inflated expectations of their parents, who emptied their bank accounts to buy them the good life that a higher education is presumed to guarantee.

“College essentially provided them with nothing,” said Zhang Ming, a political scientist and vocal critic of China’s education system. “For many young graduates, it’s all about survival. If there was ever an economic crisis, they could be a source of instability.”

In a kind of cruel reversal, China’s old migrant class — uneducated villagers who flocked to factory towns to make goods for export — are now in high demand, with spot labor shortages and tighter government oversight driving up blue-collar wages.

But the supply of those trained in accounting, finance and computer programming now seems limitless, and their value has plunged. Between 2003 and 2009, the average starting salary for migrant laborers grew by nearly 80 percent; during the same period, starting pay for college graduates stayed the same, although their wages actually decreased if inflation is taken into account.

Chinese sociologists have come up with a new term for educated young people who move in search of work like Ms. Liu: the ant tribe. It is a reference to their immense numbers — at least 100,000 in Beijing alone — and to the fact that they often settle into crowded neighborhoods, toiling for wages that would give even low-paid factory workers pause.

“Like ants, they gather in colonies, sometimes underground in basements, and work long and hard,” said Zhou Xiaozheng, a sociology professor at Renmin University in Beijing.
Odds for social unrest will mount if China's growth slows. Yet, because of short-term overheating concerns on top of long-term peak oil issues there is no way China can keep growing at the current pace.

Eight Problems Facing China

  • Hot money inflows
  • Huge property bubble
  • Massive increases in money supply, much of it property speculation and building of unneeded capacity
  • Currency manipulation charges from the US and potential trade wars
  • Unsterilized trade imbalances fuel inflation
  • Slowing Europe
  • Dearth of Jobs for new graduates
  • Potential social unrest

Case For Hard Landing

Risks are enormously skewed to the downside, so much so that the odds China avoids a hard landing are not good. China is far more exposed to a slowdown in Europe than the US and the popping of China's property bubble will extract a huge toll.

Those plowing into commodities, foreign currencies, and equities (especially foreign equities), fail to consider those risks.

Moreover, given that much of China's growth is overheating and malinvestment, it is not even clear the Renminbi is undervalued.

For a look at India, please consider Food, Fuel Inflation Hits India; Primary Price Index Up 15%, Credit Expansion Up 23%

Mike "Mish" Shedlock
http://globaleconomicanalysis.blogspot.com
Click Here To Scroll Thru My Recent Post List



DHS relied on bizarre legal reasoning and crappy evidence to seize "pirate" domains





Techdirt's Mike Masnick enumerates the litany of crappy law, evidence, and assumptions behind the
Department of Homeland Security's decision to seize a group of music-blog and search-engine domains. The
seizures were backed copyright industry lobbyists. The story should scare all of us: if you have a
.com or .net domain, the US government is prepared to censor you on the evidence-free say-so of
a corporate lobbyist from the copyright cartel.



It looks like the four blog/forum sites (RapGodFathers, OnSmash, Dajaz1 and RMX4U) and Torrent-Finder were all lumped together into a single warrant and affidavit. The affidavit was written by a Special Agent with ICE, named Andrew Reynolds, who indicates in the affidavit that he only recently graduated from college (he notes that he's only been on the job for one year, but before that he was a "student trainee with the group"). Much of the affidavit relies heavily on the MPAA. This fits with what ICE assistant deputy director Erik Barnett said soon after the seizures, admitting that they basically just took what sites Hollywood said were a problem and seized them...



...In other words, the "support" that Agent Reynolds provides for why Torrent-Finder's domain should be seized is that he claims that Torrent-Finder's admin linked directly to infringing material. But that's not true. Instead, the admin was simply pointing to a bunch of different news stories. Even worse, some of those news stories highlight why the claims of the MPAA, which Agent Reynolds relies upon, are simply made up -- such as TorrentFreak's story about comic artist Steve Lieber (which was actually based on a Techdirt story about how Steve Lieber embraced the so-called "pirates" and ended up making a lot more money -- we later interviewed Steve about his experiences). The CNET article is all about the COICA law -- which is about the legality of seizures like this one. How is that evidence of probable cause?


Even going beyond the fact that Agent Reynolds can't seem to figure out that a search engine is different than a torrent tracker or a torrent hosting site, he also seems to think that linking to blog posts like the ones we write here is probable cause for criminal behavior. Holy crap! That's just downright scary.


Homeland Security Presents 'Evidence' For Domain Seizures; Proves It Knows Little About The Internet - Or The Law

(via /.)


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Fox <b>News</b> - Ratings - 2010 | MSNBC - CNN | Mediaite

Fox News will mark 2010 as one of the best years since the network's launch in 1996. The network posted powerful ratings, beating the combined ratings of CNN and MSNBC and marking the ninth straight year as cable's top news network.

Fair &amp; Balanced? Fox <b>News</b>&#39; Big Year (VIDEOS) | TPM LiveWire

From lecturing President Barack Obama on racial sensitivity to inflating threats of terror, Fox News offered more than a few journalistic lessons this year. Fox's ratings continued to top the other major cable networks, while its news ...

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Fox <b>News</b> - Ratings - 2010 | MSNBC - CNN | Mediaite

Fox News will mark 2010 as one of the best years since the network's launch in 1996. The network posted powerful ratings, beating the combined ratings of CNN and MSNBC and marking the ninth straight year as cable's top news network.

Fair &amp; Balanced? Fox <b>News</b>&#39; Big Year (VIDEOS) | TPM LiveWire

From lecturing President Barack Obama on racial sensitivity to inflating threats of terror, Fox News offered more than a few journalistic lessons this year. Fox's ratings continued to top the other major cable networks, while its news ...

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Fox <b>News</b> - Ratings - 2010 | MSNBC - CNN | Mediaite

Fox News will mark 2010 as one of the best years since the network's launch in 1996. The network posted powerful ratings, beating the combined ratings of CNN and MSNBC and marking the ninth straight year as cable's top news network.

Fair &amp; Balanced? Fox <b>News</b>&#39; Big Year (VIDEOS) | TPM LiveWire

From lecturing President Barack Obama on racial sensitivity to inflating threats of terror, Fox News offered more than a few journalistic lessons this year. Fox's ratings continued to top the other major cable networks, while its news ...

Chupacabra Watch: Kentucky Livestock Killer Could Be Hairless Coyote

Weird News From Our Partners. Fark � Fark's 2010 Headline of the Year contest: Politics tab headlines � Fark's 2010 Headline of the Year contest: Showbiz tab headlines ...


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Fox <b>News</b> - Ratings - 2010 | MSNBC - CNN | Mediaite

Fox News will mark 2010 as one of the best years since the network's launch in 1996. The network posted powerful ratings, beating the combined ratings of CNN and MSNBC and marking the ninth straight year as cable's top news network.

Fair &amp; Balanced? Fox <b>News</b>&#39; Big Year (VIDEOS) | TPM LiveWire

From lecturing President Barack Obama on racial sensitivity to inflating threats of terror, Fox News offered more than a few journalistic lessons this year. Fox's ratings continued to top the other major cable networks, while its news ...

Chupacabra Watch: Kentucky Livestock Killer Could Be Hairless Coyote

Weird News From Our Partners. Fark � Fark's 2010 Headline of the Year contest: Politics tab headlines � Fark's 2010 Headline of the Year contest: Showbiz tab headlines ...


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Fox <b>News</b> - Ratings - 2010 | MSNBC - CNN | Mediaite

Fox News will mark 2010 as one of the best years since the network's launch in 1996. The network posted powerful ratings, beating the combined ratings of CNN and MSNBC and marking the ninth straight year as cable's top news network.

Fair &amp; Balanced? Fox <b>News</b>&#39; Big Year (VIDEOS) | TPM LiveWire

From lecturing President Barack Obama on racial sensitivity to inflating threats of terror, Fox News offered more than a few journalistic lessons this year. Fox's ratings continued to top the other major cable networks, while its news ...

Chupacabra Watch: Kentucky Livestock Killer Could Be Hairless Coyote

Weird News From Our Partners. Fark � Fark's 2010 Headline of the Year contest: Politics tab headlines � Fark's 2010 Headline of the Year contest: Showbiz tab headlines ...


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Fox <b>News</b> - Ratings - 2010 | MSNBC - CNN | Mediaite

Fox News will mark 2010 as one of the best years since the network's launch in 1996. The network posted powerful ratings, beating the combined ratings of CNN and MSNBC and marking the ninth straight year as cable's top news network.

Fair &amp; Balanced? Fox <b>News</b>&#39; Big Year (VIDEOS) | TPM LiveWire

From lecturing President Barack Obama on racial sensitivity to inflating threats of terror, Fox News offered more than a few journalistic lessons this year. Fox's ratings continued to top the other major cable networks, while its news ...

Chupacabra Watch: Kentucky Livestock Killer Could Be Hairless Coyote

Weird News From Our Partners. Fark � Fark's 2010 Headline of the Year contest: Politics tab headlines � Fark's 2010 Headline of the Year contest: Showbiz tab headlines ...


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Fox <b>News</b> - Ratings - 2010 | MSNBC - CNN | Mediaite

Fox News will mark 2010 as one of the best years since the network's launch in 1996. The network posted powerful ratings, beating the combined ratings of CNN and MSNBC and marking the ninth straight year as cable's top news network.

Fair &amp; Balanced? Fox <b>News</b>&#39; Big Year (VIDEOS) | TPM LiveWire

From lecturing President Barack Obama on racial sensitivity to inflating threats of terror, Fox News offered more than a few journalistic lessons this year. Fox's ratings continued to top the other major cable networks, while its news ...

Chupacabra Watch: Kentucky Livestock Killer Could Be Hairless Coyote

Weird News From Our Partners. Fark � Fark's 2010 Headline of the Year contest: Politics tab headlines � Fark's 2010 Headline of the Year contest: Showbiz tab headlines ...


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Fox <b>News</b> - Ratings - 2010 | MSNBC - CNN | Mediaite

Fox News will mark 2010 as one of the best years since the network's launch in 1996. The network posted powerful ratings, beating the combined ratings of CNN and MSNBC and marking the ninth straight year as cable's top news network.

Fair &amp; Balanced? Fox <b>News</b>&#39; Big Year (VIDEOS) | TPM LiveWire

From lecturing President Barack Obama on racial sensitivity to inflating threats of terror, Fox News offered more than a few journalistic lessons this year. Fox's ratings continued to top the other major cable networks, while its news ...

Chupacabra Watch: Kentucky Livestock Killer Could Be Hairless Coyote

Weird News From Our Partners. Fark � Fark's 2010 Headline of the Year contest: Politics tab headlines � Fark's 2010 Headline of the Year contest: Showbiz tab headlines ...


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Fox <b>News</b> - Ratings - 2010 | MSNBC - CNN | Mediaite

Fox News will mark 2010 as one of the best years since the network's launch in 1996. The network posted powerful ratings, beating the combined ratings of CNN and MSNBC and marking the ninth straight year as cable's top news network.

Fair &amp; Balanced? Fox <b>News</b>&#39; Big Year (VIDEOS) | TPM LiveWire

From lecturing President Barack Obama on racial sensitivity to inflating threats of terror, Fox News offered more than a few journalistic lessons this year. Fox's ratings continued to top the other major cable networks, while its news ...

Chupacabra Watch: Kentucky Livestock Killer Could Be Hairless Coyote

Weird News From Our Partners. Fark � Fark's 2010 Headline of the Year contest: Politics tab headlines � Fark's 2010 Headline of the Year contest: Showbiz tab headlines ...


bench craft company scam

Fox <b>News</b> - Ratings - 2010 | MSNBC - CNN | Mediaite

Fox News will mark 2010 as one of the best years since the network's launch in 1996. The network posted powerful ratings, beating the combined ratings of CNN and MSNBC and marking the ninth straight year as cable's top news network.

Fair &amp; Balanced? Fox <b>News</b>&#39; Big Year (VIDEOS) | TPM LiveWire

From lecturing President Barack Obama on racial sensitivity to inflating threats of terror, Fox News offered more than a few journalistic lessons this year. Fox's ratings continued to top the other major cable networks, while its news ...

Chupacabra Watch: Kentucky Livestock Killer Could Be Hairless Coyote

Weird News From Our Partners. Fark � Fark's 2010 Headline of the Year contest: Politics tab headlines � Fark's 2010 Headline of the Year contest: Showbiz tab headlines ...


bench craft company scam

Fox <b>News</b> - Ratings - 2010 | MSNBC - CNN | Mediaite

Fox News will mark 2010 as one of the best years since the network's launch in 1996. The network posted powerful ratings, beating the combined ratings of CNN and MSNBC and marking the ninth straight year as cable's top news network.

Fair &amp; Balanced? Fox <b>News</b>&#39; Big Year (VIDEOS) | TPM LiveWire

From lecturing President Barack Obama on racial sensitivity to inflating threats of terror, Fox News offered more than a few journalistic lessons this year. Fox's ratings continued to top the other major cable networks, while its news ...

Chupacabra Watch: Kentucky Livestock Killer Could Be Hairless Coyote

Weird News From Our Partners. Fark � Fark's 2010 Headline of the Year contest: Politics tab headlines � Fark's 2010 Headline of the Year contest: Showbiz tab headlines ...


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Thursday, December 23, 2010

Online Money Making Opportunities


Ok Go Explains There Are Lots Of Ways To Make Money If You Can Get Fans

from the everything's-possible dept

Over the last few years, we've covered many of the moves by the band Ok Go -- to build up a fanbase often with the help of amazingly viral videos, ditch their major record label (EMI), and explore new business model opportunities. In the last few days, two different members of Ok Go explained a bit more of the band's thinking in two separate places, and both are worth reading. First up, we have Tim Nordwind, who did an interview with Hypebot, where he explained the band's general view on file sharing:


Obviously we'd love for anyone who has our music to buy a copy. But again, we're realistic enough to know that most music can be found online for free. And trying to block people's access to it isn't good for bands or music. If music is going to be free, then musicians will simply have to find alternative methods to make a living in the music business. People are spending money on music, but it's on the technology to play it. They spend hundreds of dollars on Ipods, but then fill it with 80 gigs of free music. That's ok, but it's just a different world now, and bands must learn to adjust.

Elsewhere in the interview, he talks about the importance of making fans happy and how the band realizes that there are lots of different ways to make money, rather than just selling music directly:

Our videos have opened up many more opportunities for us to make the things we want to make, and to chase our best and wildest ideas. Yes, we need to figure out how to make a living in a world where people don't buy music anymore. But really, we've been doing that for the last ten years. Things like licensing, touring, merch, and also now making videos through corporate sponsorship have all allowed us to keep the lights on and continue making music.

Separately, last Friday, Damian Kulash wrote a nice writeup in the Wall Street Journal all about how bands can, should and will make money going forward. In many ways the piece reminds me a bit of my future of music business models post from earlier this year -- and Kulash even uses many of the same examples in his article (Corey Smith, Amanda Palmer, Josh Freese, etc.). It's a really worthwhile read as well. He starts by pointing out that for a little over half a century, the record labels had the world convinced that the "music" industry really was just the "recorded music" industry:

For a decade, analysts have been hyperventilating about the demise of the music industry. But music isn't going away. We're just moving out of the brief period--a flash in history's pan--when an artist could expect to make a living selling records alone. Music is as old as humanity itself, and just as difficult to define. It's an ephemeral, temporal and subjective experience.



For several decades, though, from about World War II until sometime in the last 10 years, the recording industry managed to successfully and profitably pin it down to a stable, if circular, definition: Music was recordings of music. Records not only made it possible for musicians to connect with listeners anywhere, at any time, but offered a discrete package for commoditization. It was the perfect bottling of lightning: A powerful experience could be packaged in plastic and then bought and sold like any other commercial product.

But, he notes, that time is now gone, thanks in large part to the internet. But that doesn't mean the music business is in trouble. Just the business of selling recorded music. But there's lots of things musicians can sell. He highlights Corey Smith and Smith's ability to make millions by giving away his music for free, and then touring. But he also points out that touring isn't for everyone. He covers how corporate licensing has become a bigger and bigger opportunity for bands that are getting popular. While he doesn't highlight the specific economics of it, what he's really talking about is that if your band is big, you can sell your fan's attention -- which is something Ok Go has done successfully by getting corporate sponsorship of their videos. As he notes, the sponsors provide more money than the record labels with many fewer strings:

These days, money coming from a record label often comes with more embedded creative restrictions than the marketing dollars of other industries. A record label typically measures success in number of records sold. Outside sponsors, by contrast, tend to take a broader view of success. The measuring stick could be mentions in the press, traffic to a website, email addresses collected or views of online videos. Artists have meaningful, direct, and emotional access to our fans, and at a time when capturing the public's attention is increasingly difficult for the army of competing marketers, that access is a big asset.



...



Now when we need funding for a large project, we look for a sponsor. A couple weeks ago, my band held an eight-mile musical street parade through Los Angeles, courtesy of Range Rover. They brought no cars, signage or branding; they just asked that we credit them in the documentation of it. A few weeks earlier, we released a music video made in partnership with Samsung, and in February, one was underwritten by State Farm.



We had complete creative control in the productions. At the end of each clip we thanked the company involved, and genuinely, because we truly are thankful. We got the money we needed to make what we want, our fans enjoyed our videos for free, and our corporate Medicis got what their marketing departments were after: millions of eyes and goodwill from our fans. While most bands struggle to wrestle modest video budgets from labels that see videos as loss leaders, ours wind up making us a profit.

Of course, that only works if you have a big enough fanbase, but that doesn't mean there aren't things that less well known bands can use to make money as well. He talks about an up-and-coming band in LA that doesn't even have a manager that was able make money:

The unsigned and unmanaged Los Angeles band Killola toured last summer and offered deluxe USB packages that included full albums, live recordings and access to two future private online concerts for $40 per piece. Killola grossed $18,000 and wound up in the black for their tour. Mr. Donnelly says, "I can't imagine they'll be ordering their yacht anytime soon, but traditionally bands at that point in their careers aren't even breaking even on tour."

The point, Kulash, notes, is that there's a lot of things a band can sell, focusing on "selling themselves." And, the thing he doesn't mention is that, when you're focusing on selling the overall experience that is "you" as a musician or a band, it's something that can't be freely copied. People can copy the music all they want, but they can't copy you. "You" are a scarce good that can't be "pirated." That's exactly what more and more musicians are figuring out these days, and it's helping to make many more artists profitable. And, no, it doesn't mean that any artist can make money. But it certainly looks like any artist that understands this can do a hell of a lot better than they would have otherwise, if they just relied on the old way of making money in the music business.



41 Comments | Leave a Comment..



















6 comments:








  1. Alan Mairson
    at 3:03 pm, December 15, 2010




    Spot on, Mr. Winer.


    My only question: Do you think the Groupon model would work only for *local* news organizations?


    Since June 2009, I’ve been championing the idea that National Geographic magazine could organize an international Groupon-like buying club that would equip & empower an army of digital Davids — and give them a reason to join the National Geographic Society.


    That is, instead of selling 5 million pairs of eyeballs to Nikon for a magazine advertisement, National Geographic should say to Nikon: “We just polled our members, who are fully networked, and 2,500 of them want to buy a new Nikon D-40 this month. How much per unit if we buy in bulk?”


    Members would not only get a great deal. They’d be connected to other people learning to use the same gear AND they’d have a platform where they could contribute their work to the journal-ism of the organization.


    You think that could work? Please see:

    http://societymatters.org/2010/12/02/opportunity-awaits/


     













  2. Ted
    at 6:00 am, December 16, 2010




    It all comes down to that last graf. But it occurs to me more and more that as news organizations still think of themselves as content creators, we’re ill-equipped to execute the next idea, no matter how simple, when going up against startups that take the best ideas and run with them from Step 1.


    For example – the Groupon concept was out there before Groupon, and a lot of news organizations were offering half price discounts on any number of items – food, sporting goods, etc. They were on the cusp on executing exactly what Groupon has done.


    Except for two things – they were outsourcing almost all of the execution to third parties, and because they were focused on their own localities, usually, they never really pondered the offerings on a larger scale. (Why would they? They were already outsourcing the parts they’d need to execute on a larger scale.)


    Seems like we need to move from new business development to new business development. (Easy to say – hard to do.) And until we are more able to do that, we’ll continue to miss the opportunities that might be right in front of our noses.


     










  3. Tom Crowl
    at 10:36 am, December 16, 2010




    RE “That’s the question news people never seem to ask. How can we create something that has a market? If they asked that question instead, they would restructure their activity. Because there are things similar to news that have generated huge wealth. Not hidden, in plain sight.”


    The Market IS THERE! The problem is that the mechanism hasn’t been there to address the transaction problem.


    This problem (which extends also into the political participation sphere especially) is directly linked to neglected scaling issues in this new landscape… and the capabilities required for Commons-oriented transactions in that space… and why that requires a viable, simple and secure MICRO-transaction.


    The Commons-dedicated Account Network:

    A self-supporting , Commons-owned neutral network of accounts for both political and charitable monetary contribution… which for fundamental reasons of scale must allow a viable micro-transaction (think x-box points for action in the Commons).


    (I note that journalism is often a for-profit enterprise and that this presents a complicating factor. I believe this is an addressable issue.)


    Re-Igniting the Enlightenment: On Building Landscapes for Decision

    http://culturalengineer.blogspot.com/2010/12/re-igniting-enlightenment-on-building.html


    LinkedIn http://www.linkedin.com/in/culturalengineer


    At its root, a civilization (or any social organism) is a product of individual and group decisions (ideas+actions) operating within the confines of the physical environment and natural law. we then see culture as the expression of this “social energy”.


    Money was developed originally as a technology for the allocation of excess social energy where complexity (and loss of various forms of proximity) required conventions beyond the less formalized methods of a hunter-gatherer group.


    I believe this suggest some re-thinking about the nature of money and capital (and capital creation) but that’s another story…


    The point here is that the nature of this “social energy” in a scaled organism requires that the exchange of this energy NOT be bound by transaction costs or other complications IN AREAS RELATED TO COMMONS-DEDICATED FUNCTIONS ESPECIALLY…


    These particular areas of exchange actually pre-date the need for or existence of the commercial transaction and require special attention.


     









Trackbacks:










  1. Why a digital first strategy is important
    at 3:16 pm, December 15, 2010




    Dave Winer has a great analogy about the way News companies are fighting the wrong war.


     








  2. Why NGS should embrace the Groupon model (cont'd) | Society Matters
    at 4:09 pm, December 15, 2010




    part of the Nieman Journalism Lab’s preview of 2011, web pioneer Dave Winer hits a note that’s a favorite of ours here at Society


     











  3. Why did news organizations not build Groupon before Groupon? — YANKEE 2.0
    at 6:20 am, December 16, 2010




    his “There’s no good place for a new Maginot Line for the news”, he concludes with a line that resonated with me. It seems there’s still time for a philosophy


     














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Wednesday, December 22, 2010

Making Money Through

Even in times of severe budgetary crisis, WMATA still has to advertise itself. And what better way to reverse the public's negative opinion about random bag searches, constant maintenance, annoying talking buses, broken escalators, confusing fare structures and so forth than with some state of the art "guerrilla" marketing! Kytja Weir reports that the agency is going to try and get your attention the same way your local emo band does.



The transit system brought on Williams Whittle, based in Alexandria, earlier this month to help market the agency using traditional advertising but also possibly "guerrilla marketing" and "street teams," said Metro spokesman Reggie Woodruff.

"Williams Whittle will assist us as we continue to explore ways to increase revenue and off-peak ridership and to more effectively promote Metro and the improvements that we are making," he wrote in an e-mail.



That could mean "unconventional marketing" that directly engages potential riders, he explained. He could not provide any examples of what such direct marketing might look like, though.



What, was Evan Hensleigh not available? WMATA will be using about two-thirds of its $1.8 million advertising budget on Williams Whittle's services. For the sake of public transportation, I sure hope that Williams Whittle has some better "unconventional" ideas than those Second Life animations which Metro rolls out every now and then -- based on the company's website, it looks like they've got a ton of experience creating slightly annoying, yet oft-imitated television ads.




It looks like Shep Smith isn't the only person on Fox News that was shamed by Jon Stewart into getting a bit tougher on these Republicans for filibustering the first responders bill. Chris Wallace brought up Stewart's interview with first responders to Jon Kyl, and in response we just got more sorry excuses as to why he still would not support the bill.


Kyl Denies Health Care For 9/11 Rescue Workers Because He Doesn’t Want To ‘Hurry’:


Last week, an incensed Jon Stewart invited 9/11 first responders to the Daily Show to offer their thoughts on this callous behavior. “Disgusted” and “hurt” by their actions, the rescue workers admonished Republicans for using the holiday schedule and Senate process as an excuse to block desperately needed help. Recounting their criticism today, Fox News Sunday host Chris Wallace asked Sen. Jon Kyl (R-AZ) why he couldn’t “find a way to give these heroes peace of mind when it comes to health care.” Ignoring their emotional pleas, Kyl insisted that, while he didn’t want to deny care to those who desperately need it, he just refuses to do so “in a hurry”.


Kyl’s excuses fall flat in the face of fact. Any cries for more time ignore that both the Senate and House version of the Zadroga bill have been available to Kyl since 2009. If a year with the text wasn’t enough, Kyl was free to attend the bill’s June 2010 Senate hearing he insists never happened. Had he shown up, he would’ve learned that the bill is very clear on who is eligible for funding. First responders can pursue compensation established by the Zadroga bill to bolster any coverage already received from the current health fund set up in New York City.


As Jon Stewart pointed out earlier this week as well, after refusing to give these first responders health care, none of these birds should ever be allowed by our media to invoke 9-11 for political purposes ever again. Let's hope this thing gets passed despite the continued obstruction by the likes of Kyl and his fellow shameless Republican cohorts.


Transcript via Nexis Lexis.


WALLACE: Joining us now, two Senate leaders, the number two Democrat, Dick Durbin of Illinois, and his Republican counterpart, Jon Kyl of Arizona.


And, Senators, welcome back to "Fox News Sunday."


KYL: Thank you, Chris.


WALLACE: Senators, before we talk about issues that have gotten a lot of attention, I want to ask you about one that hasn't, and let me begin with you, Senator Kyl.


Will you vote this week for the 9/11 bill that would guarantee health care for the first responders who went to Ground Zero?


KYL: I don't know if that bill is going to come before us, but Dick tells me just a moment ago that he thinks that it will. First question is, is it amendable, or is it a take it or leave it proposition? The bill hasn't been through committee. There are problems with it.


And I think the first thing Republicans will ask is do we have a chance to fix any problems that may exist with it. And it's a lot of money, and so I -- my early response is that I am skeptical about that bill.


WALLACE: Senator Durbin, Republicans in addition to Senator Kyl say - - Republican critics say that you're creating a $7 billion entitlement, and that the way you pay for it is a corporate tax increase.


DURBIN: Chris, I can tell you that Senators Kirsten Gillibrand and Chuck Schumer have been working nonstop for the last several weeks with Republicans to try to find the best way to approach this. These first responders literally risked their lives when they went to Ground Zero. They came from all over the United States. And now many of them are struggling with health problems that are clearly directly related to that experience. To turn our backs on these brave people is the wrong thing to do.


Will it cost money? Yes. Is it the right thing to do? Yes. We've got to find a way to fund it that's acceptable to Republicans and Democrats.


WALLACE: Well, but let me ask you about that, Senator Durbin. If this 9/11 bill is so important, why is it that the Democratic- controlled Senate never held a vote on this bill until the lame duck session and that President Obama, the best we can tell, has never said a word about this bill in public?


DURBIN: I can't tell you where the White House stands. I hope they support it. I will just tell you this. This is like an airport that has a runway closed down. We have aircraft stacked up trying to land. We have bills stacked up over the Senate because of the nonstop filibusters that we faced this year.


I wish we could have done things more efficiently and more directly. But we've lurched from one 30-hour delay to another 30-hour delay to more Senate quorums. This Senate could be much more efficient. It should be. And it should be much more bipartisan than this.


WALLACE: Will this bill pass?


DURBIN: I think this bill will pass, and I do believe that Senators Gillibrand and Schumer are working night and day to make that happen.


WALLACE: Senator Kyl, one of your objections is -- he was blaming you for the filibusters. One of your objections is that Harry Reid put too many items on the agenda in this lame duck session.


I want to play what you said and then how one of the first responders who now has cancer reacted. Let's watch.


(BEGIN VIDEO CLIP)


KYL: It is impossible to do all of the things that the majority leader laid out without doing -- frankly, without disrespecting the institution and without disrespecting one of the two holiest of holidays for Christians.


(END VIDEO CLIP)


(BEGIN VIDEO CLIP)


(UNKNOWN): I'm here to say that you won't find a single New York City firefighter who considers it a sign of disrespect to work in a New York City fire house on Christmas Eve or Christmas Day.


(END VIDEO CLIP)


WALLACE: Senator, everyone -- everyone -- praises the first responders as heroes. You say you're skeptical about this bill. Why not find a way to give these heroes peace of mind when it comes to health care?


KYL: Well, first of all, they should have peace of mind when it comes to health care. The question is what and how.


And when you try to do it, as you said in your introduction, in a hurry, in the lame duck session, without a hearing, without understanding what the ramifications are and whether we can amend the bill, you're doing it in the worst way.


For example, there's already been a settlement for a lot of these people, a fund that has been set up for them to receive funding. Will the people that are supporting this legislation be able to participate in that fund? Nobody has been able to say. Why $7 billion? What will the requirements for qualification be for the money?


Nobody wants to deny care to people who -- and by the way, these are primarily people who helped to clean up the site in the aftermath of 9/11, and there weren't adequate precautions taken in some cases to deal with potential health issues. And to the extent that they've become ill, they do need to be taken care of.


It's one thing to make an emotional appeal, to say we need to care for somebody who did something good. It's another to do it in a sensible way. And that's all we're asking for. You bring it up in the lame duck session with no opportunity to amend it, and you're probably going to make bad legislation.


WALLACE: Let me move to...


KYL: All of this could have been done earlier, I might add.




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bench craft company scam

<b>News</b> Corp. Digital Sell-Off Continues With Fox Mobile Group <b>...</b>

The latest in News Corp.'s yearlong divestitures in its digital unit is Fox Mobile Group, which the conglomerate announced Wednesday was sold to Jesta Group. Financial terms of the deal were not disclosed. ...

Lindsay Lohan accuser fired | <b>News</b> Briefs | EW.com

Dawn Holland, the Betty Ford Center employee who filed a criminal complaint against Lindsay Lohan after an alleged physical confrontation, has been fired for...

WikiLeaks documents leaked again : Views and <b>News</b> from Norway

“I have no comment on how we secured access to the documents,” Aftenposten's news editor Ole Erik Almlid told DN. “We never reveal our sources, not in this case either.” DN also reported that WikiLeaks spokesman Kristinn Hrafnsson had ...


bench craft company scam

<b>News</b> Corp. Digital Sell-Off Continues With Fox Mobile Group <b>...</b>

The latest in News Corp.'s yearlong divestitures in its digital unit is Fox Mobile Group, which the conglomerate announced Wednesday was sold to Jesta Group. Financial terms of the deal were not disclosed. ...

Lindsay Lohan accuser fired | <b>News</b> Briefs | EW.com

Dawn Holland, the Betty Ford Center employee who filed a criminal complaint against Lindsay Lohan after an alleged physical confrontation, has been fired for...

WikiLeaks documents leaked again : Views and <b>News</b> from Norway

“I have no comment on how we secured access to the documents,” Aftenposten's news editor Ole Erik Almlid told DN. “We never reveal our sources, not in this case either.” DN also reported that WikiLeaks spokesman Kristinn Hrafnsson had ...


bench craft company scam

<b>News</b> Corp. Digital Sell-Off Continues With Fox Mobile Group <b>...</b>

The latest in News Corp.'s yearlong divestitures in its digital unit is Fox Mobile Group, which the conglomerate announced Wednesday was sold to Jesta Group. Financial terms of the deal were not disclosed. ...

Lindsay Lohan accuser fired | <b>News</b> Briefs | EW.com

Dawn Holland, the Betty Ford Center employee who filed a criminal complaint against Lindsay Lohan after an alleged physical confrontation, has been fired for...

WikiLeaks documents leaked again : Views and <b>News</b> from Norway

“I have no comment on how we secured access to the documents,” Aftenposten's news editor Ole Erik Almlid told DN. “We never reveal our sources, not in this case either.” DN also reported that WikiLeaks spokesman Kristinn Hrafnsson had ...


bench craft company scam

<b>News</b> Corp. Digital Sell-Off Continues With Fox Mobile Group <b>...</b>

The latest in News Corp.'s yearlong divestitures in its digital unit is Fox Mobile Group, which the conglomerate announced Wednesday was sold to Jesta Group. Financial terms of the deal were not disclosed. ...

Lindsay Lohan accuser fired | <b>News</b> Briefs | EW.com

Dawn Holland, the Betty Ford Center employee who filed a criminal complaint against Lindsay Lohan after an alleged physical confrontation, has been fired for...

WikiLeaks documents leaked again : Views and <b>News</b> from Norway

“I have no comment on how we secured access to the documents,” Aftenposten's news editor Ole Erik Almlid told DN. “We never reveal our sources, not in this case either.” DN also reported that WikiLeaks spokesman Kristinn Hrafnsson had ...


bench craft company scam

<b>News</b> Corp. Digital Sell-Off Continues With Fox Mobile Group <b>...</b>

The latest in News Corp.'s yearlong divestitures in its digital unit is Fox Mobile Group, which the conglomerate announced Wednesday was sold to Jesta Group. Financial terms of the deal were not disclosed. ...

Lindsay Lohan accuser fired | <b>News</b> Briefs | EW.com

Dawn Holland, the Betty Ford Center employee who filed a criminal complaint against Lindsay Lohan after an alleged physical confrontation, has been fired for...

WikiLeaks documents leaked again : Views and <b>News</b> from Norway

“I have no comment on how we secured access to the documents,” Aftenposten's news editor Ole Erik Almlid told DN. “We never reveal our sources, not in this case either.” DN also reported that WikiLeaks spokesman Kristinn Hrafnsson had ...


bench craft company scam