It seems that one of Google’s latest doodles, a homage to the 25th anniversary of the discovery of Buckyballs was, as we suspected, too clever by half. Two, presumably, unintentional consequences have emerged: costing Google’s users money, while making a heck of a lot of cash for the maker of the Buckyballs desktoy overnight.
The way the doodle itself had been designed put a very heavy load on users’ computers, increasing power consumption at a cost to those users, as well as causing many a browser crash. That’s kind of clumsy and, arguably, irresponsible when you consider how many people have Google as their browser’s default start page.
But more bizarrely was another side effect, which surely Google must have anticipated: sending a massive amount of traffic to GetBuckyballs.com, a site that sells the Buckyballs desktoy, described as “a set of building spheres containing 216 powerful Rare Earth magnets that can be shaped, molded, torn apart and snapped together in unlimited ways.”
That’s because clicking on Google’s doodle brought up search results for “Buckyballs”, and GetBuckyballs.com was one of the top results, sending over 2,000,000+ unique visitors to the site and generating 10,000 unit sales in a single day. Which translates to more than $250,000 in revenue, at least according to the announcement the online retailer distributed today.
That’s one way of making your search engine positioning efforts pay off – but it’s certainly a rare occasion to see Google lending such a big virtual hand.
Today, SocialVest is launching its online and in-store shopping platform that makes it easy for consumers to support non-profit organizations while making purchases. The free service works by rewarding users with cash back for purchases from retailers. Money earned by SocialVest users can then be donated to over one million registered non-profits with the service.
Here’s how it works. Consumers sign-up for SocialVest with their info and credit card details and can then start shopping in its online mall or at physical stores with whom SocialVest has partnered. The startup currently has partnerships with over 500 retailers including Target, Macy’s, Home Depot, Best Buy, Saks Fifth Avenue and Bloomingdales. When the user make a purchase at one of these stores using the registered credit card, SocialVest will give users a cash rebate ranging from 1% to 15% of qualifying purchase prices. Funds are accrued in users’ SocialVest accounts, and can then be pledged to any non-profit.
SocialVest has also partnered with Causes, and will be the exclusive registered credit card shopping partner for the community. The startup, which has raised $500,000 in seed funding, faces competition from CauseOn, Causeworld and Endorse For A Cause.
Facebook claims 200 million gamers <b>News</b> - Page 1 | Eurogamer.net
Read our news of Facebook claims 200 million gamers.
Facebook Making Changes to <b>News</b> Feed, Requests, Bookmarks to <b>...</b>
After the changes take effect, people who do not play games will no longer see news feed stories from friends who do play games — same goes for any other third-party app. Because news feed stories were a main way that people found games ...
Google New: It's Google <b>News</b> About New Google Stuff In One Place
In terms of blog networks, no one ever seems to talk about Google, but they actually have one of the biggest. The search giant has well over 100 blogs devoted to everything from general company news to niche things that only webmasters ...
robert shumake
Facebook claims 200 million gamers <b>News</b> - Page 1 | Eurogamer.net
Read our news of Facebook claims 200 million gamers.
Facebook Making Changes to <b>News</b> Feed, Requests, Bookmarks to <b>...</b>
After the changes take effect, people who do not play games will no longer see news feed stories from friends who do play games — same goes for any other third-party app. Because news feed stories were a main way that people found games ...
Google New: It's Google <b>News</b> About New Google Stuff In One Place
In terms of blog networks, no one ever seems to talk about Google, but they actually have one of the biggest. The search giant has well over 100 blogs devoted to everything from general company news to niche things that only webmasters ...
It seems that one of Google’s latest doodles, a homage to the 25th anniversary of the discovery of Buckyballs was, as we suspected, too clever by half. Two, presumably, unintentional consequences have emerged: costing Google’s users money, while making a heck of a lot of cash for the maker of the Buckyballs desktoy overnight.
The way the doodle itself had been designed put a very heavy load on users’ computers, increasing power consumption at a cost to those users, as well as causing many a browser crash. That’s kind of clumsy and, arguably, irresponsible when you consider how many people have Google as their browser’s default start page.
But more bizarrely was another side effect, which surely Google must have anticipated: sending a massive amount of traffic to GetBuckyballs.com, a site that sells the Buckyballs desktoy, described as “a set of building spheres containing 216 powerful Rare Earth magnets that can be shaped, molded, torn apart and snapped together in unlimited ways.”
That’s because clicking on Google’s doodle brought up search results for “Buckyballs”, and GetBuckyballs.com was one of the top results, sending over 2,000,000+ unique visitors to the site and generating 10,000 unit sales in a single day. Which translates to more than $250,000 in revenue, at least according to the announcement the online retailer distributed today.
That’s one way of making your search engine positioning efforts pay off – but it’s certainly a rare occasion to see Google lending such a big virtual hand.
Today, SocialVest is launching its online and in-store shopping platform that makes it easy for consumers to support non-profit organizations while making purchases. The free service works by rewarding users with cash back for purchases from retailers. Money earned by SocialVest users can then be donated to over one million registered non-profits with the service.
Here’s how it works. Consumers sign-up for SocialVest with their info and credit card details and can then start shopping in its online mall or at physical stores with whom SocialVest has partnered. The startup currently has partnerships with over 500 retailers including Target, Macy’s, Home Depot, Best Buy, Saks Fifth Avenue and Bloomingdales. When the user make a purchase at one of these stores using the registered credit card, SocialVest will give users a cash rebate ranging from 1% to 15% of qualifying purchase prices. Funds are accrued in users’ SocialVest accounts, and can then be pledged to any non-profit.
SocialVest has also partnered with Causes, and will be the exclusive registered credit card shopping partner for the community. The startup, which has raised $500,000 in seed funding, faces competition from CauseOn, Causeworld and Endorse For A Cause.
robert shumake
Facebook claims 200 million gamers <b>News</b> - Page 1 | Eurogamer.net
Read our news of Facebook claims 200 million gamers.
Facebook Making Changes to <b>News</b> Feed, Requests, Bookmarks to <b>...</b>
After the changes take effect, people who do not play games will no longer see news feed stories from friends who do play games — same goes for any other third-party app. Because news feed stories were a main way that people found games ...
Google New: It's Google <b>News</b> About New Google Stuff In One Place
In terms of blog networks, no one ever seems to talk about Google, but they actually have one of the biggest. The search giant has well over 100 blogs devoted to everything from general company news to niche things that only webmasters ...
robert shumake
Facebook claims 200 million gamers <b>News</b> - Page 1 | Eurogamer.net
Read our news of Facebook claims 200 million gamers.
Facebook Making Changes to <b>News</b> Feed, Requests, Bookmarks to <b>...</b>
After the changes take effect, people who do not play games will no longer see news feed stories from friends who do play games — same goes for any other third-party app. Because news feed stories were a main way that people found games ...
Google New: It's Google <b>News</b> About New Google Stuff In One Place
In terms of blog networks, no one ever seems to talk about Google, but they actually have one of the biggest. The search giant has well over 100 blogs devoted to everything from general company news to niche things that only webmasters ...
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